“This is the new breed of loyalty. Forget stamped cards and loyalty points, customers want to have a dialogue with businesses.” Libby Andrews, Marketing Director
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We’re the experts in giving you the data that drives delighted guests
And to drive loyalty, we put real-time guest engagement at the centre of your operations. As former bar and restaurant operators ourselves, we also know how important it is to engage your staff. The Feed It Back platform centralises all types of guest feedback, so you can deal with it directly or let your teams handle it.
Our platform makes things easy by talking to EPOS, CRM, wi-fi and booking systems. It also integrates social media and online feedback, making public comments as easy to deal with as those you receive directly. All of this is backed by our highly rated client-support. We give this freely – because what drives us is delighted clients.
Benefits of using Feed It Back
The Easiest for your guests
- Linking feedback directly to their bills is personal, simple and fast
- They’re amazed when you actively respond to their social media comments
- Gives you the power to switch detractors to brand champion
The Easiest for your teams
- Front of House teams love seeing how they’re doing. It’s on their mobiles, too
- Your kitchen connects to the details of how well their dishes are going
- Managers manage best when guests are driving their decisions
The Easiest for you
- Putting things right is so much easier with guest issues all in one place
- Team accountability runs right through your processes
- We work with your existing systems rather than against them
The proof is in the pudding
(and the main course and the service…)
Have a very quick listen to how Feed It Back works in practice:
Happy clients
Hear how Feed It Back made it easier:
“As a direct result of working with Feed It Back, we’ve seen a 25% reduction in in-venue bill comps – saving hundreds of thousands of pounds.” Lisa Campbell, Guest Experience Manager
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“The Feed It Back platform provides managers with autonomy and accountability for responding to feedback and recognising employees who have gone above and beyond.” Giles Denning, Brand Manager
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“For us, the icing on the cake of the platform has been its ability to drive return custom.” Nick White, CEO
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“We have seen quality and consistency improve across all areas of the business. In fact, our NPS scores have risen by 25%.” Shaun Cremins, Brand Director
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The Stable, the fast growing 17-venue cathedral to cider and pizza, continues to challenge industry preconceptions with Feed It Back.
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Since Brains deployed Feed It Back across all of its managed sites, results have exceeded expectations.
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Dirty Martini uses Feed It Back and finds staff motivation is up after 3 months.
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