“As a direct result of working with Feed It Back, we’ve seen a 25% reduction in in-venue bill comps – saving hundreds of thousands of pounds.” Lucy Harwood, Brand & Marketing DirectorSee their story
Zooming in on Fridays
With a new management team in place, Friday’s embarked on a digital transformation process. Their aim was to make Friday’s famous again and deliver the customer experience required to fulfil this ambition. We asked Erica (CTO) and Dan (CMO) how Feed It Back rapidly integrated into their business and helped them to rise to this challenge.
Watch the full length interview at the top or see below for brief excerpts on key issues.