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A customer asks three times for their drink to be served! We stepped up service, sent a voucher... the customer came back and booked again! Fixed.
Obsessed with detail

Insights:
Christmas 2021

Download our free Christmas 2021 insights

According to 131,373 guest survey responses collected in December, the overall net promoter score (NPS) in hospitality dipped to 52 from 54 in the previous month – a similar level seen at other busy periods since hospitality reopened fully in May of last year.


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Our case studies

Matt Snell, chief executive at Gusto Italian, reveals how breaking away from the pack and banning discounts has positively impacted customer sentiment and the guest experience.

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Rosas Thai
Rosa thai

Rosa’s Thai Google rating has increased by 13%, and they’ve seen the number of reviews grow by an amazing 400%.

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Oakman Group Case study
Oakman Group

Having the value score data from Feed It Back gives us the confidence that, should we need to raise our prices on certain menu items, customers continue feeling like they’re getting excellent value for money.

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“Feed It Back is sensitive enough to measure in real-time our biggest issues so that we can deploy focus to individual shops and help our strategic decision making” – Gary Cowles, COO at Paul UK

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