Masks rising on customers’ agenda
Overall customer confidence in health and hygiene remains strong within hospitality, with little change since re-opening weekend- 95% of those who visited a hospitality venue this week feel confident enough to return. Despite this, the Customer Sentiment Tracker from Feed It Back and KAM Media found that the use of masks has become a focus area for many this week.
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Star of the Competitive Socialising sector is Flight Club Darts, achieving top marks on every guest metric. Dan Hawkie, Feed It Back’s Managing Director interviewed Juliette Keyte, Marketing Director at Red Engine Team to talk about how their brands Flight Club Darts and Electric Shuffle are operating in this evolving sector.
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Matt Snell, chief executive at Gusto Italian, reveals how breaking away from the pack and banning discounts has positively impacted customer sentiment and the guest experience.
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Rosa’s Thai Google rating has increased by 13%, and they’ve seen the number of reviews grow by an amazing 400%.
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Having the value score data from Feed It Back gives us the confidence that, should we need to raise our prices on certain menu items, customers continue feeling like they’re getting excellent value for money.
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