Having the value score data from Feed It Back gives us the confidence that, should we need to raise our prices on certain menu items, customers continue feeling like they’re getting excellent value for money.
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Insights:
Customer Sentiment Tracker
3rd – 9th August 2020
Eat Out To Help Out brings out more guests but harsher critics
The latest weekly data from Feed It Back and KAM Media showed mixed results for the first week of Eat Out To Help Out. Feed It Back gathered 13,080 responses for the week of 3rd to 9th August compared to 7,395 the week before. This increase in volume saw a drop in NPS by 5 points to 54, driven by lower NPS in the Monday to Wednesday period when Eat Out To Help Out was running.
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