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Insights:
Customer Sentiment Tracker

3rd – 9th August 2020

Eat Out To Help Out brings out more guests but harsher critics

The latest weekly data from Feed It Back and KAM Media showed mixed results for the first week of Eat Out To Help Out. Feed It Back gathered 13,080 responses for the week of 3rd to 9th August compared to 7,395 the week before. This increase in volume saw a drop in NPS by 5 points to 54, driven by lower NPS in the Monday to Wednesday period when Eat Out To Help Out was running.

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Our case studies

Rosa’s Thai Google rating has increased by 13%, and they’ve seen the number of reviews grow by an amazing 400%.

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Having the value score data from Feed It Back gives us the confidence that, should we need to raise our prices on certain menu items, customers continue feeling like they’re getting excellent value for money.

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“Feed It Back is sensitive enough to measure in real-time our biggest issues so that we can deploy focus to individual shops and help our strategic decision making” – Gary Cowles, COO at Paul UK

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“This tool will change your life forever” – Tomas Maunier, Managing Director at Fazenda

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Insights: Customer Sentiment Tracker

3rd – 9th August 2020

Our case studies

Insights:
Customer Sentiment Tracker