Making data-driven decisions to drive standards across a franchise estate
See their story
Making it easier for you
Integration, centralisation and delegation means you get much more for way less effort
Integrating your data sources
By putting all complaints, praise and issues in one place we’ll make it really easy for you to manage. This will save you days every month, pulling together different sources and trying to make sense of them. There will be no cracks left for issues to fall in to. You’ll also be able to assign people to issues and see how well they’re handling them as it happens.
By linking EPOS, booking, wi-fi and social media we take the pain away from data gathering. We make it so easy for you to manage more guest opinions you’ll be wondering how you worked on such scanty knowledge before.
We look at Feed It Back week on week and it allows us to take action with a restaurant right away. To take that feedback seriously, have a chat with the General Managers and their teams and try to understand how we can turn something around within a few days rather than within a few weeks.
Libby ANDREWS, MARKETING DIRECTOR, Pho
Centralisation and Sharing
Accountability runs up and down the Feed it Back system. Everyone can take responsibility for driving guest satisfaction forward when you centralise diverse sources and share them.
All of this is powered by metrics that make for amazing insights. You’ll be able to easily produce regular and one-off reports and set your own KPIs. These insights will open up your thinking, drive better decisions and be a total wow with the board. You’ll increase their confidence in their decisions and be able to act on their requests for extra actionable data.
