Importance of Brand Values in Hospitality When you hear the wording ‘brand’ or ‘branding’ we tend to think of the most iconic brands; Coca-Cola, Nike, or Apple. What comes to mind is the strong brand recognition of the logos, colours and fonts. Do we necessarily think about the experience when interacting with these brands? Possibly […]
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Obsessed with detail
National Burger Day 2023
National Burger Day 2023 – A review of guest feedback on burgers Today is National Burger Day! A day where we can celebrate the tasty, juicy, oozy mouthfuls of deliciousness that you experience when eating a burger! We’ve taken a look at our data, from almost 100k dish ratings on burgers spanning Jan-July 2023 to […]
MoreBank Holidays 22/23 Review of Guest Metrics
Bank Holidays 22/23 Review of Guest Metrics As we approach the last Bank Holiday of the year (excluding Christmas and Boxing Day), let’s review the performance of UK Bank Holidays from 2022 to 2023. During the Easter period, Good Friday 2023 had the highest NPS of all public holidays, reaching 61. The volume of survey […]
MoreVideo: ‘Half Year Round Up: Jan – June 2023’
Video: ‘Half Year Round Up: Jan – June 2023’ Our Customer Insights Manager takes you through the latest findings and key points from our Half Year Round Up: Jan – June 2023. The insight is derived from 1.5 million pieces of feedback across the hospitality industry and sub-sectors. The report covers key KPIs, demographic data […]
MoreVideo Chat: ‘Driving Value and Pricing for Profit’ Insights
Video Chat: ‘Driving Value and Pricing for Profit’ Insights A chat with our Customer Insights Manager following the release of our insights on Driving Value and Pricing for Profit for Hospitality Operators. In this video, we share more on the calculations used within the report and share some recommendations for Hospitality operators on how to […]
MoreSocial distancing is an issue in fast casual venues
The ‘fast casual / grab and go’ sector is moving backwards in terms of customer sentiment. The latest Customer Sentiment Tracker from Feed It Back and KAM Media shows that NPS scores are still significantly lower in these outlets compared with pre-lockdown (20 compared with 64 in February.) This segment includes venues which provide a […]
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